In partnership with
G'day,
Josh here.
People ask me how I find time to make content when I'm on the tools all day.
The honest answer: I don't need much time.
I get home around 5:30. I have a shower, open the laptop, and let AI do the heavy lifting. 15 minutes later there's a new faceless video on TikTok and Instagram. No face. No filming. No editing skills.
Those videos are what bring people to my links. And those links are where my affiliate income comes from.
Today I'm showing you the whole routine. Every step, every tool and every prompt.
Part 1: The 15-minute routine
Save this. Stick it next to your laptop.
Minutes 0–3: Pick one problem. One question your audience keeps asking. Prompt 1 below gives you a list.
Minutes 3–7: AI writes the script. 20 to 30 seconds long. Prompt 2 does it.
Minutes 12–15: Post it twice. TikTok first. Then the same video as an Instagram Reel. Same work, double the reach.
That's it. I do it most weeknights. Some nights it's 20 minutes. Some nights it's 10.
Part 2: What goes inside a video
A faceless video has no face to hold attention. So the words have to do it. Every second has one job:
0–3 seconds: the hook. Big text naming their problem. If this bit is weak, nothing else matters. They've already swiped.
3–20 seconds: 3 quick points. One point per scene. Short words on screen, because most people watch with the sound off.
20–25 seconds: proof. A real number or a quick screenshot. It makes the tip believable.
25–30 seconds: one next step. "Full guide on my profile." Then stop. Don't drag it out.
Part 3: The 4 prompts I use every night
Prompt 1: Get a month of video ideas
I make short faceless videos for [your audience, e.g. tradies who want a side income].
Give me 30 video ideas. Each one must answer one real question or problem this audience has.
Write each idea as the exact words someone would type into TikTok search.
No made-up statistics.Do this once a month. Then you never sit there wondering what to post.
Prompt 2: Write the script
Write a 25-second faceless video script about: [idea from Prompt 1].
Structure:
- Hook (under 8 words, names the problem)
- 3 short points, one per scene
- One proof line. Leave it as [PROOF] so I add my own real result
- Last line: "Full guide on my profile."
Give me the on-screen text and the voiceover side by side.
Plain words. Sound like an Aussie tradie talking to a mate. No hype.Prompt 3: 10 hooks to test
Here is my script: [paste script].
Write 10 different hooks for it. Each under 8 words.
Mix: questions, numbers, mistakes, "stop doing X", and before/after.
Mark your top 3.Hooks are where views come from. If a video flops, change the hook and post it again next week.
Prompt 4: Caption for TikTok and Instagram
Write two captions for this video: [paste script].
1. TikTok: 1–2 lines plus 3 relevant hashtags.
2. Instagram: 3–4 short lines that add one extra tip, then "Link in bio", plus 5 hashtags.
No emojis in the first line.Part 4: How a video actually pays you
Views on their own pay nothing. This is the path that turns a view into money:
They watch a useful tip.
They check your profile. Every video there helps the same kind of person, so they think "this bloke gets it."
They tap your link. One link in your bio. One clear promise.
They buy or sign up. An affiliate product, your own product, or your email list.
If people watch but don't click, the problem is usually step 2 or 3. Either your profile is all over the place, or your link has no clear promise.
3 things I'd tell anyone starting tonight
Post 30 videos before you judge it. The first 10 are practice. Most of my early ones got almost no views.
Stick to one audience. If your page helps tradies one day and gym junkies the next, nobody follows.
Reuse what works. When a video does well, make 5 more on the same problem with new hooks.
Want my full setup?
The routine above gets people watching. The Digital Toolbelt shows what happens after they click: the affiliate setup, the content routine and the daily checklist I follow.
$27. Set it up this weekend.
And if you want to see the affiliate system my videos send people to, here's the exact one I use.
That's it. Laptop open tonight. One video. 15 minutes.
— Josh
P.S. Reply with the first video idea you're going to make. I read every reply.
TikTok decides who sees your videos. Your email list doesn't. This is what I use to send this newsletter.
Stop feeding the feed.
You’ve put in the work to build an audience. But when the only way to reach your fans is through a social feed determined by algorithms, the platform decides who sees what you make next.
beehiiv gives you the tools to reach your audience directly. On their all-in-one platform, you can turn followers into subscribers, grow your newsletter, and connect it all to your community or podcast. Stop chasing virality on platforms you can’t control. Build a stronger, more sustainable business on beehiiv.
Know a mate who'd use this? Forward it on. 🍻
